About This Course
Most federal proposal teams didn't fail at AI adoption because they chose the wrong tool. They failed because the foundation beneath the tool wasn't ready. Scattered content, undefined workflows, and the absence of any governing policy don't disappear when you add AI to the mix. They accelerate. This four-module program is built to fix that. Developed by Marcia Watson, CEO of BTW & Co., AI Readiness for Federal Proposals walks GovCon growth teams through the three foundational pillars every organization needs in place before AI adoption can deliver real results: organized knowledge management, clear workflow integration, and a defined AI policy. Practical. Compliance-aware. Built specifically for the federal contracting environment.
Your Instructor: Marcia Watson
Marcia Watson is the CEO and Co-Founder of BTW & Co. (Built to Win™), a woman-owned GovCon consultancy specializing in AI readiness, capture strategy, and proposal excellence for federal contractors. An avid AI educator and federal contracting practitioner, Marcia brings the real-world GovCon context that generic AI training rarely delivers.
The Foundation Starts Here
Your team is already using AI. The question is whether the foundation is there to support it. Enroll now and start building it.
$226.00